GOAL-DRIVEN MARKETING FOR SERVICE-BASED BUSINESSES
But if you’re too focused on perfection or playing the comparison game, your marketing (and your audience) will soon become dull and unimpressed.
So let’s build a strategy that breaks the modern-day marketing mold, throws out the salesy ick, and keeps your audience invested in you.
If showing up in your marketing has started to feel awkward, icky, or downright draining, the call is coming from inside the house.
Because developing your content should feel like a natural reflection of the impact you create for your clients.
MARKETING WITHOUT THE ICK
Your Marketing Is A Direct Extension Of You
Your Marketing Is A Direct Extension Of You
SMALL BUSINESS MARKETING SERVICES
Power Hour
Build a quick-fix for your marketing strategy in this single session.
90-Day Marketing Strategy
Your next quarter of marketing mapped out for you.
1:1 Strategic Support
A long-term commitment to your marketing goals through tailored 1:1 support.
MAKE YOUR NEXT MOVE
90-Day Marketing Strategy
Nail down your next quarter of marketing without the hefty price tag of a fractional CMO.
I obsess over every marketing and goal-oriented detail in your business through a deep-dive questionnaire, audit, market research, and a 90-minute strategy session.
We’ll dish out promotional opportunities, positioning, priorities, and where there’s room to respectfully push boundaries with your audience before mapping out a week-by-week marketing strategy for your next quarter.
Power Hour
You’ve got big ideas, but how the heck do you get them out of your head and into motion?
60 minutes, me, you, and a whiteboard as we separate your business goals from the shiny objects and make marketing them feel fun and attainable.
Your post-session roadmap will allow you to implement them ASAP.
$297
1:1 Strategic Support
Marketing decisions shouldn’t keep you up at night.
You don’t have to sell your soul, lose sleep, or drain your pockets to partner with a leader that respects your brand voice enough to carry it forward.
This ongoing strategic support for the ambitious business owner provides an extra layer of reassurance and a plan that evolves as fast as the business does.
$1500+
HOW MY PROCESS WORKS
Dig Out The Root
We identify exactly what’s holding you back from marketing sustainably so we can treat the problem rather than the symptoms.
Anchor The Voice
We clarify your positioning while preserving your personality so your marketing sounds exactly like you.
Direct The Strategy
We build a goal-driven plan that tells you exactly what to say to your audience, where to say it, and when to push it.
“She gave me great ideas for marketing across social media, retaining customers, and growing our business. 10/10 experience!”
— Nicole
“She really gets to the heart of what your ideal client is looking for and what they need and how to serve them best.”
— Rachel
“Erica has genuinely lightened my mental load in a way that is hard to put into words but easy to feel every single day.”
— Meg
“Whether she’s offering guidance or asking questions herself, she shows up with humility and collaboration.”
— Jackie
Let’s develop a magnetic and tailored-to-you marketing strategy that honors your time, energy, and creativity.
One that’s sustainable and preserves your personality, but also rakes in the visibility and profits your business goals desire.
