TASTEFUL MARKETING STRATEGIES WITH REBELLIOUS INTENTIONS.
Goal-driven marketing for small business owners and coaches who prefer to push the envelope without crossing the line.
WALKING THE LINES BETWEEN RESPECTFUL AND REBELLIOUS
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WALKING THE LINES BETWEEN RESPECTFUL AND REBELLIOUS
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WALKING THE LINES BETWEEN RESPECTFUL AND REBELLIOUS | WALKING THE LINES BETWEEN RESPECTFUL AND REBELLIOUS |
WE’VE LOST THE PLOT
Somewhere along the way, marketing advice turned into “be relatable” and “connect with your audience,” without much clarity on how to do either.
We’ve automated and educated our audiences to death. Now they’re grasping for substance — and getting more of the same.
a Marketing Strategist building goal-driven strategies for service-based business owners and coaches who crave more than surface-level marketing.
I’M ERICA
I don’t believe in failure. I believe in feedback. A launch that flops brings data. An offer that doesn’t sell means there’s still work to be done. I’m deeply strategic, iteration-obsessed, and Type A by nature. I love a good plan that knows when to follow best practices and when to push the envelope.
The clients I work with are successful, wildly passionate, and already good at what they do. The challenge lies in translating that work into language their audience immediately understands. That disconnect is why every post or email feels like they’re fighting for their life.
I peel back layers of marketing complexity to build strategies their audience understands and they can confidently execute.
WHAT WORKING TOGETHER LOOKS LIKE
Power Hour
Make more marketing progress in 60 minutes than you have in the last 60 days.
90-Day Marketing Strategy
Your next 90-days of marketing mapped out in a single session.
1:1 Strategic Support
A strategic partner in your back pocket to evolve your marketing in real time.
“Erica has been a breath of fresh air. Her ability to organize my crazy thoughts and formulate them into an actionable plan is uncanny. She has provided guidance, leadership, and support throughout the launch of Elevator Strategic Hub; and she continues to drive unbelievable value. We would never be as far along as we are in my coaching business without her support and expertise.”
— Sean
STAY OVERLOOKED
Or take control of the narrative.
Being a master of your craft isn't enough if your marketing can’t communicate it clearly.
